"Let go. You can’t control the conversation. But you’ve employed adults: No need to treat them like children"
Social media for DMOs 9 7-12 Martin Hatchuel
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About Martin and About BarefootClients
BarefootClients provides communications services (copy writing, advertising, project management and that kind of stuff) as well as strategy planning and creative thought for select clients who share our Barefoot On The Beach approach to business.
Read his blog - which is mostly (mostly!) about Web 2.0 and how it affects the tourism industry: http://www.thistourismweek.co.za/